News
Getting Holiday-Ready: A Brief Guide for Small Business Owners
CNBC reports that the holiday season is a vital time for small businesses, with nearly 80 percent of small business owners in an American Express survey saying that holiday sales likely determine whether they can stay afloat. This is the time of year when people are out shopping for gifts, and if you want a piece of the pie, you need to make sure your business is prepared. With a little bit of planning, you can make the most of this festive time of year! The guide from the Gulf Breeze Area Chamber of
Lessons in Old-School Marketing for Your Gulf Breeze, FL Business
Marketing teams have long been preoccupied with discovering innovative and creative ways to get the word out about their brands. But a new trend has emerged - old-fashioned marketing. With so much digital marketing overwhelming us daily, businesses are finding that the old ways are capturing people’s attention now. So here are some tips from the Gulf Breeze Area Chamber of Commerce to help you navigate this competitive and ever-changing business world. What Is It? Old-fashioned marketing
Knowing When It's Time to Leave the Negotiating Table
You can't win every contract negotiation. While ideally you'd figure out a deal can't be reached early on, sometimes even promising negotiations can go south. It might hurt to throw all that work away and start anew, but it's important to always be vigilant for signs of a bad deal and to back out if necessary.When It's Time to Walk If you suspect a deal won't turn out well for you, analyze its pros and cons. Would sticking it through hurt your business to the extent that not entering into the contract in
